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Emotion AI: The Future of Targeted Advertising and Customer Engagement

Emotion AI, a rapidly growing field with a projected CAGR of 16.7% over the next decade, is poised to transform marketing and customer engagement. Brands are increasingly leveraging AI technologies, tracking consumer emotions through facial expressions, voice commands, and more, to personalize marketing campaigns. The market size for Emotion AI is expected to reach around USD 74.80 billion by 2029, with applications spanning health, automotive, robotics, insurance, education, and public security. Despite its potential, privacy concerns, accuracy issues, and ethical dilemmas associated with determining employability and other sensitive matters remain as challenges to address in this evolving field.

Fun Fact : According to a 2023 report by Fortune Business Insights, the Emotion AI market is projected to reach approximately USD 74.80 billion by 2029.

Source : https://www.expresscomputer.in/guest-blogs/emotion-ai-the-next-frontier-for-customer-engagement/98097/

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